November 14, 2014

Pizza Hut Changes its Logo

One of the biggest restaurant chains, Pizza Hut is changing it's logo. This brand, which I think many will agree (whether you're a fan or not), is an iconic one with an identity that has become recognizable over the years. The new logo can be described as a pizza-like circle with a more muted red whilst still keeping the iconic 'hut' illustration or a swirl of tomato sauce... However you see it, it is definitely a minimalistic design that comes with a new tagline: "The Flavor is Now"

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Apparently this change is the biggest the company has ever made together with the introduction of it's new menu which will include 10 new crust toppings and six new sauces.

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I for one am curious to know ore, but I will have to wait, as the new menu will launch in the US starting November 19.

So do you like the new identity?

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