One of the most famous department stores and a gourmet mecca is definitely Le Bon Marché in Paris. This week it was reopened. The luxury department store Bon Marché is popular with foodies and bon vivants and it has a strong traditional bond with Paris and the local people. No wonder that people were curious about the new look, which embraces commercial aspects as well as tradition and nouvelle cuisine.
Based on Tradition the concept design picks up the tradition of typical French markets and boutiques stores. Patisserie, Chocolaterie, Boulangerie etc. – all designed like boutiques, clearly arranged and more open than in the past. The newly developed counters are recovered by Mosaic Patterns, which are known from Art Nouveau. The Mosaic patterns adorn counters and rear panels, showing a part of French culture and tradition here as well.
Concept Design Team: Interstore Design + inhouse design team bon marché